Customer Story · Healthcare Website, Hosting & Local Presence

Shade Tree Center: Secure Hosting & Local Visibility for a Behavioral Health Practice

When Practice Director Mat Yelvington needed a more secure, dependable home for ShadeTreeCenter.com, he turned to TAF Solutions. We migrated the site, hardened hosting and backups, and rolled out Birdeye’s Listings AI and Social AI to grow the Center’s local visibility and engagement — all while supporting a privacy-sensitive, healthcare-focused operation.

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Practice snapshot

Shade Tree Center provides mental and behavioral health services and needed a web presence that could keep up with both clinical and operational demands. The website had to be secure, reliable, and easy to maintain — while also driving local awareness and helping clients find the right support quickly.

Before TAF Solutions

Legacy hosting stack with limited control over security, uptime, and backups
No centralized way to keep online listings accurate and consistent
Clinic staff had to manually manage social posts and local presence
Local search performance didn’t reflect the Center’s reputation in the community

What TAF delivered

Full website migration with managed hosting, SSL, and automated daily backups
Hardened environment aligned with healthcare privacy and security best practices
Birdeye Listings AI to standardize NAP data across major directories
Birdeye Social AI to plan, publish, and monitor social content from one hub
On-page Web SEO and Local SEO improvements to grow qualified traffic

How TAF Solutions strengthened Shade Tree Center’s digital foundation

1 · Secure migration & hosting

Moving to a stable, healthcare-ready platform

Migrated the entire site with minimal downtime and no data loss
Enabled SSL, security monitoring, and automated daily backups
Configured performance tuning so pages load quickly for patients and staff
Provided a single point of contact for hosting, updates, and support

2 · Listings AI & Local SEO

Making Shade Tree easy to find in local search

Deployed Birdeye Listings AI to push accurate hours, address, and contact info everywhere
Cleaned up conflicting or outdated directory listings that confused search engines
Implemented structured data, title tags, and on-page SEO improvements
Contributed to a 15.3% lift in impressions and more high-intent traffic

3 · Social AI & engagement

Consistent content without overwhelming the team

Connected Shade Tree’s profiles into Birdeye Social AI for centralized posting
Helped create an ongoing content rhythm focused on education and support
Freed staff time by simplifying approvals, scheduling, and monitoring
Supported a rise to 658+ user actions from search views and listings

Impact: More secure, more visible, and easier to manage

With TAF Solutions handling hosting, security, backups, and listings, Shade Tree Center now operates on a digital foundation that matches the quality of care they provide. Patients can quickly find accurate information, connect through search and social, and feel confident they are working with a trusted, established practice. At the same time, Mat and the team can focus on care — not chasing down technical issues or directory updates.

Need secure hosting & local visibility for your healthcare practice?

TAF Solutions helps clinics, counseling centers, and medical practices modernize their web presence with secure hosting, Birdeye’s AI tools, and SEO strategies that attract the right patients.