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Customer Story · Yoga & Wellness

One Motion-Graphics Ad by TAF Solutions Drives 14,904 Clicks at $0.12

The Yoga Triangle partnered with TAF Solutions to run one focused Meta awareness campaign using a single motion-graphics video ad. The goal: introduce the brand to new audiences, drive traffic to theyogatriangle.com, and build warm awareness for future offers. With just one ad, the campaign generated nearly 15K link clicks and strong video engagement at an efficient cost.

Yoga Triangle Studio Snapshot: Brand Introduction & Traffic Goals

The Yoga Triangle is a yoga and wellness studio focused on building a mindful community around movement, breathing, and holistic health. As a growing brand, they needed an efficient way to introduce themselves to new people and drive traffic to their website, without managing a complex multi-ad campaign.

The Yoga Triangle at a glance

  • Industry: Yoga, wellness & movement studio
  • Objective: Awareness & traffic to theyogatriangle.com
  • Campaign type: Single motion-graphics Meta ad
  • Challenge: Maximize awareness and clicks with a lean budget and one creative asset.

Platforms & services used

Paid media
  • Meta Ads (Facebook & Instagram)
  • Awareness & traffic objective
TAF Solutions services
  • Motion-graphics ad creation
  • Audience & campaign setup
  • Performance monitoring
  • Reporting & insights

Key outcomes from a single ad

  • 14,904 link clicks driven to theyogatriangle.com from one motion-graphics ad.
  • $0.12 average cost per link click, keeping traffic acquisition highly affordable.
  • 8.04% click-through rate (CTR), indicating strong creative-market fit and relevance.
  • 7,991 video plays for a 10-second spot, providing meaningful exposure to the brand story.
  • 15% hook rate, showing that roughly 1 in 6 viewers stayed past the opening seconds.
  • 14.51% hold rate, with a significant portion of viewers watching at least half of the ad.
  • Campaign row metrics indicate thousands of tracked results (4,332) and 9,843 additional interactions tied to the ad set, building a warm retargeting audience.

Measured impact of the Meta awareness campaign

Even as a single-ad campaign, The Yoga Triangle’s Meta awareness effort produced a deep pool of engaged viewers and site visitors that the studio can now nurture into members, class sign-ups, and long-term clients.

  • High-efficiency traffic: With link clicks priced at just $0.12, the campaign delivered nearly 15K visits without overspending.
  • Video engagement engine: 7,991 plays with strong hook and hold rates helped embed the brand in the minds of the target audience.
  • Strong relevance signals: An 8.04% CTR is well above typical awareness benchmarks, showing that the messaging and creative resonated.
  • Audience-building for the future: The ad created a substantial pool of viewers and clickers that can be retargeted later for intro offers, workshops, or memberships.

How TAF Solutions made one ad work harder

1 · Motion-graphics ad creation

Turning the brand into a scroll-stopping visual story

  • Conceptualized a short motion-graphics video tailored to The Yoga Triangle’s calm, mindful brand.
  • Optimized the first seconds of the ad to improve the 15% hook rate.
  • Structured the story to communicate value in under 10 seconds.
  • Delivered creative built specifically for Meta feeds and Stories.
2 · Smart campaign structure

Single-ad setup, tuned for awareness & clicks

  • Configured one ad set focused on awareness and traffic to theyogatriangle.com.
  • Used interest and location targeting to reach likely yoga and wellness seekers.
  • Let Meta optimize placements for cost efficiency while tracking performance daily.
  • Maintained the campaign long enough to gather statistically meaningful engagement data.
3 · Data & insights

Turning performance metrics into next-step decisions

  • Monitored link clicks, CTR, hook rate, and hold rate to validate the effectiveness of a single creative.
  • Identified best-performing days and audiences to inform future campaigns.
  • Provided the studio with clear, plain-language reporting focused on quantity and cost.
  • Outlined how this awareness layer can feed future retargeting and membership campaigns.

Awareness, built one ad at a time

The Yoga Triangle proved that you don’t need a massive creative library to make Meta Ads work. With one well-designed motion-graphics ad and a clear objective, TAF Solutions helped the studio generate nearly 15K website visits, thousands of engaged viewers, and a strong CTR—all from a single awareness-focused campaign.

  • Lean creative investment with outsized reach and engagement.
  • Efficient cost per click supporting ongoing list-building and community growth.
  • A measurable foundation for future retargeting and offer-based campaigns.

Want to see what a single, well-built ad can do for your studio?

TAF Solutions designs motion-graphics ads and Meta campaigns that turn attention into measurable traffic. If you’re ready to test one powerful awareness ad for your brand, we’d love to collaborate.