Customer Story · Healthcare & Physical Therapy

Paramount PT & Rehab: From 3 Clinics to a High-Conversion Brand

Paramount Physical Therapy & Rehab operates three clinic locations and relies heavily on local search to attract new patients. TAF Solutions manages their full local presence, combining Birdeye’s AI tools, Google Business Profile optimization, and a Matterport virtual tour to turn search visibility into measurable calls, clicks, and direction requests across all sites.

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Business Snapshot: Paramount’s Local Clinic Consolidation and Growth

Paramount Physical Therapy & Rehab serves patients across three outpatient clinics in a competitive local healthcare market. New patients often discover providers through Google Maps and local search, so accurate listings, strong reviews, and a professional online experience are critical to growth. Paramount needed a unified, measurable strategy that would make each clinic easy to find, easy to trust, and easy to contact.

Paramount Physical Therapy & Rehab at a glance

Industry: Outpatient physical therapy & rehabilitation
Locations: Three clinics under one local SEO strategy
Services: Physical therapy, rehab programs, injury recovery, and wellness care
Challenge: Stand out in map results while keeping performance measurable across all locations

Platforms & services used

Birdeye AI Stack

Listings AI
Reviews AI
Social AI

Local presence & experience

Google Business Profile management
Matterport virtual tour
Multi-location reporting
Local SEO optimization

Key outcomes

Unified local strategy for three clinics, replacing fragmented listings and inconsistent information.
Stronger online reputation with 97 reviews added in 12 months and a 4.8★ average rating.
Higher patient engagement with 3,304 actions (calls, website visits, directions) driven directly from listings.
Improved visibility as total impressions climbed to 41,716, a +30.4% year-over-year increase.
Reliable conversion performance with a 7.9% overall conversion rate and 8.0% specifically from Google.
Consistent month-over-month activity, averaging ~275 actions per month, with peak months over 300 actions.

Measured impact with Birdeye over 12 months

With Birdeye’s AI tools and TAF Solutions managing Paramount’s multi-location presence, the numbers show a clear lift in visibility, engagement, and conversion across all three clinics.

Visibility: 41,716 total impressions across listings, a +30.4% lift over the previous 12-month period.
Engagement: 3,304 total user actions (+8.8%), including calls, website clicks, and direction requests.
Google performance: 41,121 Google impressions driving 3,297 actions, converting at 8.0%.
Monthly performance: Early months in the 233–268 action range, scaling up to 308–323 actions in peak months like July and August.
Review growth: 97 reviews collected in a year, with standout months of 14 reviews in August and 15 in November.
Reputation strength: Ratings consistently between 4.4★ and 5.0★, finishing at a 4.8★ average across locations.

How TAF Solutions brought Paramount’s vision to life

1 · Local foundation & listings cleanup

Standardizing three clinics into one cohesive local strategy

Audited existing listings and Google Business Profiles for each clinic location.
Standardized NAP (name, address, phone) and service descriptions across major healthcare directories.
Implemented Birdeye Listings AI to keep data synced and accurate over time.
Aligned categories and attributes with how patients actually search for physical therapy and rehab services.

2 · Reviews, reputation & patient-ready experience

Building trust with Reviews AI and a virtual tour

Configured Birdeye Reviews AI workflows to request feedback after patient visits.
Monitored and responded to reviews quickly to reinforce trust and patient satisfaction.
Produced and published a Matterport virtual tour so patients can explore the clinic before arriving.
Layered ratings and review snippets into the local experience to support decision-making for new patients.

3 · Ongoing optimization & reporting

Continuous improvement powered by Birdeye AI

Monitored Birdeye Accuracy, Impressions, Engagement, and Conversion dashboards for all three locations.
Used Social AI to maintain a steady presence with helpful, branded content that reinforces clinical expertise.
Adjusted listing content and posting cadence based on seasonal patterns in engagement and patient behavior.
Delivered clear reports that turned complex metrics into simple, actionable business insights for leadership.

A digital presence that matches the quality of their care

Paramount Physical Therapy & Rehab now benefits from a unified, data-backed local strategy. Birdeye’s AI stack, Google Business Profile management, and a Matterport tour combine to make it easier for patients to discover the brand, trust the clinics, and take action.

Higher visibility in search and maps across all three clinic locations.
More calls, clicks, and direction requests from motivated local patients.
A strong, stable review profile that stands out in a crowded healthcare market.

Want more patients finding and choosing your clinics from local search?

TAF Solutions helps healthcare practices and multi-location providers turn local listings into measurable growth. From Birdeye AI to Google Business Profiles and virtual tours, we build a local presence that actually converts.

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