Customer Story · Water Treatment Branding & Local SEO

Santex Water Solutions: From Only a Logo to a Complete Digital Brand & Lead-Ready Website

Santex Water Solutions came to TAF Solutions with only a logo — no brand identity, no website, and no online presence. TAF built everything from the ground up, creating a professional brand, a high-trust website, and implementing Birdeye’s Listings AI to give Santex strong local visibility across search platforms.

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Business snapshot

Santex Water Solutions provides residential and commercial water-treatment services. Without a website, brand system, or digital presence, they struggled to build trust with potential customers or compete against established providers. TAF Solutions created a complete digital identity designed for credibility, clarity, and strong conversion.

Before TAF Solutions

  • Only a basic logo — no brand system or style guide
  • No website to showcase services, certifications, or contact information
  • No Google, Bing, or local directory presence
  • Low visibility for customers searching for water treatment companies

What TAF delivered

  • Complete brand identity (colors, fonts, visual system, tone)
  • Custom WordPress website with service pages, FAQs, and lead capture
  • Birdeye Listings AI for centralized management of business information
  • Local SEO setup to index Santex across search & map platforms
  • Performance-optimized hosting and security configuration

How TAF Solutions built Santex’s digital presence from scratch

1 · Brand Identity Creation

A complete visual and communication system

  • Developed a professional color palette and typography system
  • Designed a clean, trustworthy visual identity suitable for service contractors
  • Created brand assets used across web, marketing, and social
  • Standardized brand voice for clarity and customer confidence
2 · Website Design & Development

Built to convert local homeowners & commercial clients

  • Crafted a conversion-driven homepage showcasing core services
  • Created service pages explaining treatment systems & benefits
  • Built a contact page with lead capture and mobile-friendly design
  • Optimized structure for fast indexing & local search performance
3 · Listings AI & Local SEO

Making Santex discoverable across every major directory

  • Used Birdeye Listings AI to publish accurate NAP details everywhere
  • Eliminated duplicate, incorrect, or missing directory entries
  • Improved ranking signals through structured local SEO
  • Established Santex as a visible, trustworthy option in local search

Impact: A credible brand ready for long-term growth

Santex Water Solutions now stands on a strong digital foundation, complete with a polished brand identity, a high-trust website, and optimized local visibility powered by Birdeye Listings AI. The company is finally discoverable, credible, and ready to convert local homeowners searching for water-treatment solutions.

Need a complete brand & website built from the ground up?

TAF Solutions helps contractors, service providers, and local businesses build brand identity, launch high-quality websites, and accelerate visibility with AI-powered local search tools.

Schedule a strategy call View all case studies